Videos on LinkedIn are an outstanding opportunity for businesses and individual users alike to stand out in their followers feeds, leave a lasting impression, and drive real results.
There are obviously a lot of benefits to using video on LinkedIn, but seeing the results you want will require you to know more than just the basics.
Let’s take a look at a few best practices and strategies that you can use to get the most out of your LinkedIn video marketing.
Use these native videos to increase engagement and to build brand awareness. Since video isn’t as common on LinkedIn, it gives you a chance to do something different in a slightly less competitive field. Try out our best practices and use cases and see if it works for you.